Supplier WEBINARS

NACS takes its power of convening to the digital stage.

 

NACS’ strong brand and role as a trusted advisor, translates into an engaged audience of retail decision makers for your virtual conversation. Our supplier webinars reach the retailers who know that staying on top of trends—and hearing from subject matter experts, shaping the future of convenience—are critical to their success.

We provide results.

NACS Supplier Webinars offers advertisers a position of thought leadership to deliver their message in a more personal approach.  NACS provides a targeted engaged audience based on your topic and content. This translates into qualified leads— NACS webinars deliver quality, not quantity, resulting in increased sales for our webinar partners.

NACS Supplier Webinars are viewed by top retail decision makers, from retail companies that have included:

  • 7-Eleven, Inc.

  • Casey’s General Stores, Inc.

  • Delek US

  • Love’s Travel Stops

  • Circle K

  • Maverick, Inc.

  • Rutter’s

  • Sheetz, Inc.

  • Thorntons LLC

  • Travel Centers of America

  • Family Express Corporation

  • Kum & Go, L.C.

  • WESCO, Inc.

  • Wawa

Two ways to tell your story…

Sponsored webinar (prerecorded)

Advertisers reach a targeted NACS retailer audience with their marketing message.

Investment: $5,000 net

  • Advertiser provides video content of up to 15 mins (NACS editorial review required before running).

  • Exclusive email pushed twice to a targeted list from the NACS retailer database providing your customized audience. Email will provide topic, content description, learning takeaways, speakers, registration link, and link to sponsor website.

  • Webinar resides on Convenience.org for 1 year

  • Receive leads: contact name, title, email and company name

Sponsored webinar (live)

Advertisers start a conversation with a targeted NACS retailer community by sharing thought leadership around an issue of their choice. Additional marketing and acquisition opportunities ensure the conversation lasts beyond the initial launch.

Investment: $9,000 net

Content:

  • NACS education/editorial consultation helps determine webinar details including, length of time, target audience, working title, and content type.

  • Includes live Q&A with audience.

Marketing:

  • Exclusive email to NACS retailer database or customized audience. Email will provide topic, content description, learning takeaways, speakers, registration link, and link to sponsor website.

  • Mutually establish benchmark metrics; NACS to create test campaigns.

  • Your webinar will be featured in a NACS Daily eNewsletter story, promoting it to our 40,000 subscribers .

  • Thank you emails 24-48 hours post-event.

Archive promotion:

  • Promotion of archived webcast 1 month after launch.

  • Webinar resides on convenience.org for 1 year.

Customer acquisition:

  • Sponsor receives a complete list of registrants in Excel post-event.

  • Info includes: Contact name, company, title, email, size of organization and mailing address.

  • If desired, a consultation with NACS to review analytics and sales prospects and lessons learned.

Continue the connection:

At the end of a successful webinar, we’d like to help you continue to build on this retail community connection by providing additional opportunities at a 10% discount with NACS Media branded content offerings:

NACS Magazine Q&A: Let NACS help you transform your brand expertise into a compelling Q&A with one of your thought leaders inside NACS Magazine.

Convenience Intelligence Media Partnership in NACS Magazine: Customized, editorial feature in NACS Magazine that showcases your industry expertise, allowing you to talk directly to retailers about how you can help grow their businesses.

NACS Daily e-Newsletter article series: Your brand expertise spotlighted in a series of NACS Daily articles.

10% Discount
on additional opportunities