Convenience.org & NACSSHOW.COMThe leading 24-hour resource for the convenience and fuel retailing industry—just got better.
Convenience.org
NACS Takes its power of convening to the next level—in early 2026, NACS will launch a brand new website.
Our digital platform got a strategic overhaul, inspired by extensive user research and feedback. It offers a new seamless and intuitive interface with cutting-edge features tailored for the convenience and fuel retailing industry viewers all based on what they told us they needed in an online resource center.
What’s New?
Targeted Advertising: Sponsor category-specific content pages, ideal for maximizing relevancy of your targeted advertising campaigns.
Enhanced Visibility: Capitalize on run-of-site advertising to broaden your brand's exposure across the entire platform. Choose new larger, more impactful sizes.
New Ad Stats Technology: Receive your ad stats link when you place your ad, making monitoring your ROI easier than ever.
User-Centric Design: Redesigned layout optimized for you to reach our engaged retailers while they’re in the right mindset to consider your offerings.
New Content Flow. Helping our viewers find what they’re looking for more efficiently, saving time looking, creating more time spent clicking into the information they need for success.
Spotlight your brand where key executives come every day to find current industry news, updates on pressing legislative issues and important information about signature events, including the NACS State of the Industry Summit (April) and NACS Show (October).
Convenience.org optimizes your ads for viewing on any desktop or mobile device, increasing your overall ad exposure across platforms. Showcase your assets, create brand awareness and maximize your ad impact and lead generation at convenience.org.
NACS Websites (including convenience.org & nacsshow.com)
Average monthly impressions: 371,151
Average monthly impressions during NACS Show months (Sept/Oct): 591,173
Average monthly unique visitors: 156,530
Landing Page Example
Convenience.org Ad Materials Specifications & Delivery Instructions
Specifications
Ad Properties: RGB, 72 dpi
File Type: GIF, animated GIF or JPEG (name files with appropriate extension)
File Size: No more than 40K
Delivery of Materials
Please send ad files, including click-thru URL, no less than 5 days prior to start date.
Submit Your File & URL via SendMyAd
Instructions for Uploading Files to SendMyAd
To ensure maximum exposure on all devices, NACS no longer offers rich media ads and Flash ads are not recommended.
Metrics and Stats
When your ad materials have been uploaded to our platform, an ad stats link will be provided.
2026 Advertising Rates (Net)
Run-of-site (ROS) Monthly Advertising Rates
| Ad Unit | Desktop | Mobile | Price per month |
|---|---|---|---|
| Billboard 1 * (Submit 2 Sizes) | 970 x 250 pixels | 320 x 100 pixels | $3,500 |
| Leaderboard 1 * (Submit 2 Sizes) | 728 x 90 pixels | 300 x 50 pixels | $3,000 |
| Medium Rectangle 1 (Submit 1 Size) | 300 x 250 pixels | 300 x 250 pixels | $2,000 |
| Billboard 2 * (Submit 2 Sizes) | 970 x 250 pixels | 320 x 100 pixels | $2,500 |
| Leaderboard 2 * (Submit 2 Sizes) | 728 x 90 pixels | 300 x 50 pixels | $2,000 |
| Medium Rectangle 2 (Submit 1 Size) | 300 x 250 pixels | 300 x 250 pixels | $1,500 |
Total 4 ad spots per page.
* Same ad spot two size options (see example above).
Up to 5 ad rotations for all ad spots.
All ROS ad spots appear on convenience.org and NACSShow.com pages, except category and member admin pages.
All ad version 1s will not always appear in same spot on each page but always appear before ad version 2s.
Category Advertising – NEW Advertising Option
Targeted Advertising that sponsors category-specific content pages, ideal for maximizing relevancy of your targeted advertising campaigns. A brand-new NACS website advertising opportunity for you—reaching convenience.org viewers when they’re focused on your category and in the right frame of mind for your message to resonate.
Each Category Sponsor receives the top two ad, (leaderboard and medium rectangle), with their monthly sponsorship. The category ads will show on category pages, and NACS Daily news article pages of that specific category.
For the Leaderboard ad please submit two sizes: 728 x 90 pixels and 300 x 50 pixels
For the Medium Rectangle ad please submit: 300 x 250 pixels
Category Monthly Advertising Rates
| Category | Monthly Rate | SOV Rate | Annual Impressions |
|---|---|---|---|
| Foodservice | $4,000 | 25% SOV, $1,000 | 117,500 |
| Fuels and Energy | $3,000 | 33% SOV, $1,000 | 73,000 |
| In-store Merchandise | $5,000 | 25% SOV, $1,250 | 280,000 |
| Technology / Research & Trends | $2,000 | 25% SOV, $500 | 63,000 |
Category Page Example
Ad Retargeting
Our audience becomes your audience with retargeting. Get exclusive direct access to convenience.org visitors and retarget them with your company's ads that will showcase your brand – anywhere they visit online.