Cool New Products Innovations Box
The NACS Cool New Products Innovations Box is an exclusive marketing opportunity to deliver your products to hand-selected retailers who influence buying decisions. Leading retailers receive their box as well as a list of participating suppliers, product names and sales contact information so they can connect with you.
2024 Themed Boxes
Each box is mailed to 100 hand-selected category managers.
Investment: $1,500 (net) per product
Quantity: 125 pieces (of one SKU)
All boxes mailed the first week of the themed month.
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Mouthwatering, lip-puckering, tongue tingling flavors that will tantalize taste buds. Bursting with flavor, these snacks are not for the faint of heart! These adventurous treats are perfect for a social media challenge or to satisfy a spicy snack fix.
Examples: Extreme or unique flavored chips, candy, ramen/soup, cookies, baked goods, seasonings, beverages, condiments, etc.
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As community drug stores disappear from the landscape and the big three close stores, shoppers increasingly need to turn to convenience for health and beauty care essentials.
Examples: Pain relievers, menstrual care products, baby items, family planning needs, contact lens solution, allergy/cough/cold remedies etc.
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As holiday travel arrives, drivers can stay ahead of the game by packing these must-have items in their vehicles to avoid any unexpected bumps in the road.
Examples: Emergency kits/kit components, flashlights, batteries, phone chargers, pain relievers, travel mugs, car games, gas nozzles, gloves, scarves, hats, hand warmers, deicers, ice scrapers, energy shots, coffee, tea, quick snacks, etc.
Reach out to Nicole Walbe, NACS director of supplier relations, to secure your space in above themed boxes.
2024 Pre-NACS Show Box
Each box is mailed in September to retail buyers registered to attend the 2024 NACS Show.
Investment: $3,000 (net) per product
Limit 2 separate product inserts per advertiser. No beverages.
Quantity: 525 pieces (of one SKU)
Deadline: Product must be approved by NACS and arrive at the facility by August 22.
This box will reach the retail buyers by September 16.
Contact your advertising account manager below to reserve your spot in this Pre-NACS Show Box.
Product Submission & Approval
Size and weight limitations for all products will apply;
Product must fit in a 12” x 9” x 4” box.
Glass, flammable, illegal and age verification products are restricted.
Due to weight restrictions and potential leakage, beverages can’t be accepted for insert in the June and September boxes. One beverage will be accepted in all other boxes.
All products must be approved by NACS prior to acceptance into the box. NACS will not accept a product that was in a previous box.
All insert reservations are not firm until a sample is received. Receipt and approval secure your spot in the box.
Samples received that do not match the approved size and weight will not be accepted or included in the box.
Promotional items cannot be accepted if they have a NACS, NACS Show or NACS Cool New Products logo on them.
No refunds.
Contact Us
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Stacey Dodge
Director, Advertising, Southeast
(703) 518-4211
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Jennifer Nichols Leidich
National Advertising Manager, Northeast
(703) 518-4276
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Ted Asprooth
National Sales Manager, Midwest/West
(703) 518-4277
